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The Inbound Marketing Replay

the inbound marketing replay

Step-by-Step Inbound Marketing Case Study

If you missed my 30-minute “Express” webinar on Inbound Marketing on August 25, this is your lucky day (not exactly winning the lottery type of lucky…but close).

Last week I conducted a 30-minute live webinar reviewing one of my companies’ own Inbound Marketing campaigns. If you missed it I persuaded WSI (the company that hosted me) to post it on Vimeo. You can watch it now at your leisure.

The campaign was less than 2-weeks old when I went through the step-by-step case study. At that time I noted a conversion rate of 54.8%. That means that over half of everyone who went to my landing page opted for my “offer” of downloading our proprietary eBook “25 Website “Must Haves” for Driving Traffic, Leads, & Sales”.

That is actually a phenomenal conversion rate (usually 20% is good). 5 days later the conversion rate is up to 62.8%. We’re attributing this to a new technique we’re experimenting with using multiple landing pages. You’ll see what I’m talking about in the video↓

If you want to download the free eBook I featured in the Webinar, you are welcome to grab your own copy below↓

Digital Marketing Blueprint

Enrollment Strategies & Support for Schools & Businesses

Enroll More Students

The Schoolmasters Guide to Enrolling more Students

Schoolmasters Guide

The Schoolmasters Guide to Selecting the Best Marketing Team

25 Website Must Haves

Sometimes just doing the basics makes all the difference.

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